Wine Importing and Marketing Services

6 Myths About Lagers (And the Truth)


Lager is the world’s largest beer style by any measure. The global lager market reached $400 billion in 2020 and is expected to increase 4.4% by 2026, according to a 2020 lager market report from IMARC Group. 

Despite its world-dominating ubiquity, misconceptions about lager abound. Here are the top six myths about lager, plus truths from lager-loving brewers.