An assortment of dishes at Agi’s Counter / Image Courtesy of Agi’s Counter
Chef Jeremy Salamon knows where to find the stash of Hungary’s best-known wine when he visits his family in South Florida. “My grandmother has a cupboard dedicated to Tokaji,” he says. But like many chefs in the United States with roots in Eastern Europe, Salamon has explored more bottles of the region than just the sweet stuff.
Salamon is the chef and owner of Agi’s Counter, which opened in late 2021 and was named after his grandmother. The Brooklyn-based restaurant serves food influenced by Hungarian classics and Jewish diner food. Think dishes like palacsinta, a Hungarian-style crepe, with maple and fruit compote; pastrami tongue and cabbage; caraway Caesar salad; and confit tuna melts.
But what makes Agi’s Counter special is it happens to have one of the United States’ only exclusively Hungarian wine lists. There are varied bottles, from the classic sweet Tokaji Aszú to more unique pours of Hárslevelű pét-nat and Kékfrankos rosé.
“We’re trying to get people not to use Tokaji as a default,” says Salamon. “It’s just like paprika. When you think of Hungarian food, most people are like, ‘Oh, paprika.’ But there’s more to it than that.”
Encountering Hungarian food and wine side by side is a rarity in the United States. But restaurants like Agi’s Counter are proving that there is so much to learn about one of Eastern Europe’s greatest wine regions.
A Brief History of Hungarian Wine
Hungary’s winemaking history is complicated—and ancient. At a bridge between Eastern and Western cultures, early Hungarian winemaking was influenced by the Caucasus and overlaid with Roman viticulture practices.
Fast forward to the Renaissance, and Hungarians developed sweet Tokaji Aszú wine while under Turkish rule. In 1720, the Tokaj region became the world’s first to classify vineyards, even before Port and Bordeaux. By the late 17th century, France’s King Louis XIV, popes and other power brokers were all drinking it.
However, an outbreak of a grapevine pest called phylloxera in the 1870s wasn’t kind to Hungarian winemakers, nor were the world wars. The country lost borderlands after World War I and emerged from World War II as part of the Eastern bloc, at which point a government monopoly took over winemaking.
“Communism does weird things to wine,” says Patrick Cournot, managing partner at Ruffian, a natural wine bar in New York’s East Village serving Eastern European and Southern French-inspired cuisine. The communist government promoted banal, mass-produced wines, he added.
But the isolation of the Eastern Bloc also held back the encroachment of international grape varieties and technical, interventionist winemaking practices. As a result, Hungary has original grape varieties but makes wines “in a modern style,” says Cournot.
Gaining a Toehold in U.S. Wine Lists
A tuna melt at Agi’s Counter / Image Courtesy of Agi’s Counter
Though many of Agi’s Counter’s Hungarian restaurant forebears—New York City’s Café des Artiste, San Francisco’s 20th Century Cafe and Chicago’s Boho House among them—have closed, sommeliers are increasingly turning to Hungary. With its volcanic soils, 22 wine regions, abundant native grapes and stylistic diversity, Hungary offers wines with character and cost-effective pairing power.
Cournot has experienced Hungarian wine on multiple menus over the years. He poured his first of these 20 years ago at Danube, David Bouley’s Michelin-starred Austrian restaurant. On a list dominated by Austrian wines, the restaurant’s selections of dry Tokaji and occasional bottles from the Northern Hungarian city, Eger, filled the program’s value niche.
Next, at the late Floyd Cardoz’s ground-breaking modern-Indian restaurant Tabla (now closed), Cournot discovered how well Hungary’s native grapes worked with spice.
“I found Hungarian wine was a much more evocative pairing with Indian food, rather than Riesling,” he says. “Hungarian wines offer smokiness, depth and boldness. The whites have full-bodied intensity and are made from grapes that weren’t manicured or bred for purity of flavor.”
Jeremy Salamon of Agi’s Counter / Image Courtesy of Agi’s Counter
Now, Cournot has filled Ruffian’s wine list with Hungarian bottles, which comprise a quarter of the selections for three months a year. Additionally, another six or so wines on Ruffian’s list come from Hungarian winemakers working in other countries.
Moreover, Kate Lasky and Tomasz Skowronski, owners of Apteka, a vegan Polish restaurant in Pittsburgh, are particularly drawn to small wineries in Central and Eastern Europe, many of which are sourced from Hungary.
“We don’t shy away from being a Polish restaurant, but we see it more broadly. A lot of borders changed. Countries disappeared for 100 years,” says Skowronski, a first-generation Polish American.
According to Skowronski, Poland and Hungary have strong cultural ties and overlapping culinary traditions. So much so, there’s even a saying that roughly translates to: “Pole, Hungarian—two good friends, together they battle and drink their wine.”
But even more than regional affinities, Lasky and Skowronski are drawn to Hungary’s prototypical small wineries that mirror Apteka’s hands-on, DIY ethos. “That speaks to us, getting a product that’s really connected to the people making it,” says Skowronski.
Hungarian wine importer Athena Bochanis founded Palinkerie in 2013 with a 100% Hungarian portfolio and has also seen an increase in desire for Hungarian wines. She attributes this to the growth in interest in natural wines. Natural winemaking practices are inherent to many of these mom-and-pop operations, she says. Until recently, she notes, “no one had taken [Hungarian wine] seriously enough to make it their focus.”
Her early accounts consisted of restaurants with hip wine lists (New York’s Roberta’s, Terroir and the now-closed Betony), plus Michelin-starred Tokaji buyers (New York’s Daniel, Eleven Madison Park and others). “Now, any place with a legit wine program is our client,” says Bochanis.
From Italian to Japanese Fare, a Perfect Pairing
Food may be the best gateway to Hungarian wines, says Bochanis. “Hungarian wines, with the way many are made on the lees, have at least medium body. They are dry-dry and have good acid. They’re meant for food,” she says.
And this love of Hungarian wine goes beyond Eastern European menus. At Misi, a contemporary Italian spot in Brooklyn, sommelier Madeline Miller rounds out her mostly Italian list with seven-plus Hungarian selections. At least three of her picks are Kékfrankos (also known as Blaufränkisch), a bright, fruit-driven, “Pinot noir-adjacent,” herbaceous grape and her favorite Hungarian variety.